What Makeup Pros Want You to Know About Lipstick for Older Women
16) How to choose the best lipstick for older women
✔️ Choose a hydrating, nourishing formula. When choosing a lip product, especially for those with mature skin, Lanice’s biggest tip is to choose hydrating formulas. “I’m always on the hunt for lip products with ingredients like Vitamin E, shea butter, jojoba oil, and even hyaluronic acid,” she adds.
✔️ Consider the finish. Paige suggests sticking to formulas with glossy or satin finishes, as opposed to drying mattes. “Glossy or satin formulas are especially flattering because they add a touch of shine and help create the appearance of fuller, smoother lips. Try to avoid super matte or drying lipsticks, since they can settle into fine lines and highlight texture.”
✔️ Opt for flattering tones. Once you’ve selected the proper formula, it’s key to choose a flattering color. While this varies based on skin tone (more on that below), Paige notes that “soft pinks, mauves, or rosy nudes are usually universally flattering and can brighten up the face without feeling too harsh.”
17) How to choose the right lipstick shade for older women
“Shade recommendations can definitely vary depending on your skin tone,” Paige explains. “The key is to choose a shade that enhances your natural coloring and creates balance with the rest of your features.” Below, find Paige and Lanice’s favorite lipstick colors for your skin tone.
Fair/light: Lighter pinks, rose, peach, blue-toned reds
Medium/tan/olive: Mauve, warm nude, warm coral, berry shades, terracotta
Dark/deep: Plum, deeper pinks, wine, burgundy, chocolate brown
21) Why trust us
For more than 70 years, Prevention has been a leading provider of trustworthy health information, empowering readers with practical strategies to improve their physical, mental, and emotional well-being. Our editors interview medical experts to help guide our health-focused product selections. Additionally, Prevention also examines hundreds of reviews—and often conducts personal testing done by our staff—to help you make informed decisions.
