Consumer Reports' Most Popular New Cars and SUVs
These are the new models most researched by car shoppers
Honda CR-V
By Jon Linkov
If you’re looking to crowdsource options for your next new car or SUV, you’ve come to the right page. The 10 vehicles highlighted here represent the top car model pages on CR.org, meaning they’re the vehicles people most frequently research on our site.
Many of these models sit at the top of our vehicle ratings charts because of their high Overall Score, which means they scored well in our road tests, have good reliability, come with key active safety features, and perform well in crash tests.
Be aware that Overall Scores change over time as new information, such as reliability or crash-test data, becomes available. The model pages always reflect our latest vehicle ratings.
The vehicles are listed in order of popularity, with the most researched model at the top. All come standard with automatic emergency braking (AEB), AEB that works at highway speeds, blind spot warning (BSW), and rear cross traffic warning (RCTW) unless otherwise noted.
We’ve also included links to the vehicles that rank 11 through 20 in popularity at the bottom of the page.
Top 10 Most Popular Models
Photo: Consumer Reports
2025 Subaru Forester
The redesigned 2025 Subaru Forester incorporates a host of new and improved safety technology. The most noticeable improvement is a quieter cabin. The engine is more subdued, and power delivery is prompt and predictable. The Forester remains an extremely functional, roomy, user-friendly vehicle with standard all-wheel drive. Large windows, a low belt line, and thin pillars ensure great outward visibility. It rides very comfortably and handles soundly. The rear seat is roomy, and the cargo space is generous. While pedestrian and cyclist detection are standard, BSW and RCTW are not available on the base trim and are optional on the Premium trim. A hybrid version goes on sale soon.
Photo: Consumer Reports
2025 Toyota RAV4
The Toyota RAV4’s 2.5-liter four-cylinder is paired with an eight-speed automatic, together delivering relatively quick acceleration. We found that Toyota’s small SUV was responsive in corners, and it remains under control even when pushed to its handling limits. The ride, however, is somewhat stiff, and the noisy engine hurts the driving experience. Most controls, such as the large climate knobs, are easy to use. BSW and RCTW are standard on all except the base trim. Recent updates included a new infotainment system.
Photo: Subaru
2025 Subaru Outback
Subaru’s Outback is a smart alternative to an SUV. Although its roofline is lower than a typical SUV’s, the Outback can easily haul long items. The base 2.5-liter four-cylinder works fine during regular driving around town, but can feel strained when a quicker speed is needed. The ride is very comfortable, and handling is responsive and secure. Some tasks through the large infotainment screen require more than one step, however, and the system is slow to respond to inputs. Thoughtful details, such as built-in crossbars and a dual-position cargo cover, are nice touches. Unfortunately, BSW and RCTW are not available on the base trim and are optional on the second-tier Premium trim. A redesigned Outback, with a decidedly SUV-like appearance, arrives in late 2025.
Photo: Honda
2025 Honda CR-V
The incredibly popular CR-V is a practical and functional SUV. The 1.5-liter turbo-four mated to a continuously variable transmission delivers unobtrusive propulsion, but it feels underpowered at times. The CR-V’s ride is firm but absorbent, and handling is responsive and secure. The rear seat is generously sized and easy to get into. A relatively simple and boxy shape makes for ample cargo room. The controls and infotainment system are easy to use. Unfortunately, BSW and RCTW aren’t available on the base LX, although they are standard on all other trims.
Photo: Consumer Reports
2025 Subaru Crosstrek
The Subaru Crosstrek is essentially a raised Impreza hatchback. It has a very comfortable ride, standard all-wheel drive, and a decent amount of cargo room for the class. Responsive handling, mostly simple controls, and a practical but not fancy interior round out the package. Acceleration from the standard 2.0-liter engine is tepid, and it gets loud when pushed; the optional 2.5-liter has more oomph. The X-Mode for the all-wheel-drive system alters power distribution to help traverse tricky terrain in off-road situations. The newly optional power driver’s seat with adjustable lumbar support is a major improvement. BSW and RCTW are not available on the base trim and are optional on the Premium trim.
Photo: Consumer Reports
2025 Toyota RAV4 Hybrid
The RAV4 Hybrid feels energetic, with the electric drive producing immediate and quiet motivation from a standstill while delivering impressive fuel economy. The current generation’s lower roof compromises interior space compared with the previous generation’s. The RAV4 is responsive in corners, and it remains under control even when pushed. The ride, however, is somewhat stiff, and the noisy engine hurts the driving experience. Most controls, such as the large climate knobs, are easy to use. Recent updates include a new multimedia system. BSW and RCTW are standard on all except the base trim.
Photo: Mazda
2025 Mazda CX-5
The CX-5 remains one of the best small SUVs. A recent freshening brought transmission, suspension, and seat updates. The 2.5-liter four-cylinder engine and six-speed automatic make for a responsive and unobtrusive powertrain. High-end versions have a more powerful turbo engine. Handling is responsive and enjoyable, and the steady, compliant ride is among the best in the class. The cabin is quiet, and the interior quality is substantial and looks attractive. Soft-touch surfaces and chrome trim add to the interior ambience. But there is a learning curve to mastering the infotainment system, and the thick rear roof pillars compromise rear and side visibility.
Photo: Consumer Reports
2025 Honda CR-V Hybrid
The CR-V Hybrid compact SUV gained size and weight from the previous generation, but it didn’t stray far from its proven formula of practicality and functionality. The fuel-efficient hybrid powertrain combines a 2.0-liter four-cylinder engine with electric drive. It delivers ample oomph, and we appreciate the way Honda’s hybrid system delivers simulated upshifts, mimicking a traditional automatic. The ride is firm but absorbent, and the handling is responsive and secure. The rear seat is generously sized and easy to get into and out of. A relatively simple and boxy shape gives the CR-V good outward visibility and ample cargo room. The controls and infotainment system are easy to use.
Photo: Toyota
2025 Toyota Highlander
The recent freshening saw the smooth and punchy V6 that used to power the Highlander get replaced by a 265-hp, 2.4-liter turbo four-cylinder. This engine packs good midrange oomph but has a grittier engine sound. The ride is comfortable, and handling is sound and secure, but mundane. Seven- and eight-passenger seating configurations are available. Either way, the second row is very roomy, but the third row is tiny and not as useful as in some midsized SUV competitors. The Highlander’s infotainment system looks modern, but it’s less user-friendly than before.
Photo: Consumer Reports
2025 Toyota Highlander Hybrid
The Highlander Hybrid gets excellent fuel economy without giving up any of the regular version’s practicality. It has far and away the best fuel economy of any three-row SUV. It can drive on its electric power at low speeds and delivers a smooth and prompt initial launch. The ride is comfortable, and the Toyota’s handling is sound but not agile. Both seven- and eight-passenger seating configurations are available. Either way, the second row is very roomy, but the third row is tiny. With the SUV’s recent freshening, it received a new infotainment system that is no easier to use than the version it replaced.
11th Through 20th Most Popular
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